You can help expand this article with text translated from the corresponding article in Swedish. (May 2025)Click [show] for important translation instructions. View a machine-translated version of the Swedish article. Machine translation, like DeepL or Google Translate, is a useful starting point for translations, but translators must revise errors as necessary and confirm that the translation is accurate, rather than simply copy-pasting machine-translated text into the English Wikipedia. Consider adding a topic to this template: there are already 262 articles in the main category, and specifying|topic= will aid in categorization. Do not translate text that appears unreliable or low-quality. If possible, verify the text with references provided in the foreign-language article. You must provide copyright attribution in the edit summary accompanying your translation by providing an interlanguage link to the source of your translation. A model attribution edit summary is Content in this edit is translated from the existing Swedish Wikipedia article at [[:sv:Joel Borg]]; see its history for attribution. You may also add the template {{Translated|sv|Joel Borg}} to the talk page. For more guidance, see Wikipedia:Translation.

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Joel Borg (born 1983 in Sweden) is a Swedish PR strategist.

He co-founded Music magazine Denimzine (1998–2009) at the age of 14 and started working for Swedish booking agency Luger (Live Nation) in 2006. At Luger, Borg was one of the founders for festivals like Way Out West, Where The Action Is and Stockholm Music & Arts. He was also the front spokesperson for these festivals. Joel Borg has worked with artists like Lykke Li, First Aid Kit, Robyn, The Knife, Kanye West, Prince, HAIM, Neil Young, Alicia Keys, M.I.A, Patti Smith, Björk, Bon Iver, OFWGKTA and Kraftwerk.

Since 2014 Borg and his colleague Niklas Lundell runs the PR agency Borg & Lundell, with clients like Zlatan Ibrahimovich. and the label Woah Dad! which is a home to artists like Håkan Hellström.

Interviews & Features

Freunde Von Freunden ^[1]

Under The Radar Magazine ^[2]

Stereogum ^[3]

Kentucky Seven ^[4]

References